I have had my website for a little over a year now, I designed it myself using illustrator and a $50 website program I bought at target.
I think I made a big mistake as after a year I was on page 6 on google when searching for my state, screen printing, and page one for my town, screenprinting and I decided I wanted to be a more "national" company and figured that would mean removing all my local ties on my website. Well, as you can imagine, I dissapeared from the search engines. I have since added local keywords back to the site but still dont seem to place on the search engines at all.
my question: is there a "best" way to use keywords? a best place to have them on your site?
I know there is no secret way to page one in google search and thats not what I'm looking for (unless you know a secret

)
but I would just like to get back on the right track.
I currently have some keywords in my footer on most of the pages.
thanks for any and all help, the link to my site is in my signature if you want to review.