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Random featured blog entry from vil3nr0b
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Posted July 25th, 2011 at 12:31 PM by vil3nr0b
All the mistakes made with the summer line have reared their ugly head. We did not spend the money for the lookbook or the models wearing the actual, already produced products. In my opinion this contributed to only a few sales due to the photoshopped template.
Cardinal mistake of too many designs in way too many colors. Choice is not King and only causes confusion with your brand identity. We also purchased way too many shirts in general and we were caught in a catch 22 trying to balance...
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